The two Rideshare Hubs are part of a six-month pilot program.
The hours of operation are based on data showing peak times in downtown when there may be traffic issues. Some of these issues may be caused by road closures which can lead to navigation confusion for both downtown patrons and drivers, therefore causing congestion. The goal of the hubs is to reduce this traffic issue.
The city’s Downtown Development Board/Community Redevelopment Agency Nighttime Economy Manager, Dominique Greco, is spearheading the development of this hub concept for the city, and brought together rideshare companies, Lyft and Uber, as partners on the pilot. Each company will create a functionality within their individual platforms to direct rideshare drivers and users to the hub closest to them when exiting downtown on Friday and Saturday nights.
Evaluation of the pilot program
Through this pilot, the city will evaluate data and seek feedback from the community. Additionally, the pilot will explore the hubs’ effectiveness as gathering spaces and drawing the public to them in an easily identifiable and organized approaches to leave late night in downtown Orlando.